About Us

Cousins & Co-Founders

For first cousins who grew up half a country away from each other, we have always felt like we shared a brain and a heart. We’ve both been working in the online marketing world for a combined 8 years in various capacities: Social Media Management, Project Management, Customer Service, and even running a few of our own small businesses, separately. We’d both thought about starting our own Social Media Management firm but it was never "the right time”.

In the Spring of 2022, we found ourselves in-between projects at the same time and were both trying to figure out what was next. That’s when we looked at each other and had the very same thought.

We love this work, we share the same values and a diverse set of skills, and now the opportunity to make it happen was knocking at our metaphorical door. So we swung that door wide open and hit the ground running.

Our Story

Jessie and Sarah of Cedar and Sage Media

Always on the same page. From our family genetics to our interests, we are practically indistinguishable. But don't let our similarities fool you - we each have our own unique set of skills and talents. Together we form a synchronous team; regularly passing work back and forth between each other to collaborate and take advantage of each other's strengths. Whether we're tackling a client project or just hanging out on a Zoom call, we are the perfect pair!

We are creatives at heart. Our family is teeming with writers, artists, and makers. We both find peace in making things with our own hands and joy in the act of using our imaginations. Our favorite part of the creative process is finding ways to share our creations in ways that bring others happiness.

We are type A so you don't have to be. We are meticulous about organizing and planning, obsessed with lists and spreadsheets, and have a knack for problem-solving. Being a perfectionist has its perks, but we both are mindful about not letting ourselves (or each other) go overboard.

sarah headshot


I'm living proof that being Free-Spirited and Type-A are not mutually exclusive. A plant-loving, adventure-seeking hippie who is also a meticulous planner, a spreadsheet connoisseur, and a master of charts and graphs? It's me, hi!

I bring a unique blend of creativity and strategic thinking to the table, thanks to my background in customer service and sales. I get a kick out of empowering entrepreneurs like you and sharing my knowledge to help you succeed. It's not just a job for me—it's a passion.

My home is nestled in the charming state of Connecticut. In my free time, you'll find me gardening, singing, and caring for my marvelous menagerie of 11 animals (yes, you read that right) with my awesome husband, Jon.



While I might have the heart of a creative, I must confess, I'm also a bit of a list-making maniac, an organization guru, and a self-appointed project manager for everything and everyone around me (in a good way, of course!).

Bringing together my passions, skills, and the joy I get from helping others, Sarah and I created a business that's both exciting and fulfilling. The ever-changing online world keeps us on our toes, constantly learning and evolving. And let me tell you, it's pretty darn awesome.

When I'm not diving deep into the digital realm, you'll find me enjoying the sunny vibes of Colorado with my high-school sweetheart, our two beautiful kids, and our energetic pups, Kobe & Gigi.

Our Core Values

We believe that personal health and wellness should be a priority for every business owner. We aren’t health gurus or fitness models, but we’ve both learned through trial and error (and error and error) that you can’t hustle yourself to happiness. At the end of the day, whether you’re a CEO or a cashier, your physical and mental health is all that you really have.

We promised each other from the very first phone call about starting our business that we would keep our mental health and wellness #1 on the to-do list. We also hope to inspire other entrepreneurs and business owners to do the same, by showing that it is possible to find a balance that keeps their body, mind, and business on track for success.

Strength & Wisdom. We chose the name Cedar & Sage Media because we want to continue to learn from the resiliency of nature. The cedar tree is a symbol of strength and sage symbolizes wisdom and purification. We are always striving to learn, grow, and reach toward the sun.